Creativity is the new oil.
I am a forward-thinking multidisciplinary consultant whose work is dedicated to the creation and upholding of modern, contemporary aesthetic, best business practices and personal growth. I rely on concept to fuel the integrity of design and appropriate ideas and proven methods into a cohesive entity.
My strongest influences are conversations with others as well as the dichotomy of man vs design and the role it plays in man's life. A concept must be simple, and the tangible matter must be designed extraordinarily to fit the ordinary.
Like any other entrepreneur, I felt a deep-seated sense of dissatisfaction with business as usual. Everything is subject to change; the marketplace is constantly evolving. How does one stay relevant? This is where creativity becomes a commodity. I can take your business idea, approach it as a problem and attack it with individualized creative problem-solving methods.
Whether you’re looking to create a business from scratch, rebrand and retarget, polish your current brand to bring it to market, work on a specific project, sell your idea, or train employees, I cater my methods to fit your specific needs.
My spare time is important to me. On my down time, I fancy myself a conscious-eating master chef, digital nomad, salsa dancer, world traveler, crazy cat lady, history buff, photographer and avid weightlifter.
Areas of Practice
Design and cONCEPT ideation
Good design is good business. Sure, it doesn't save the world, but it simplifies complications. It's where science and art break even. Practice safe design- always use a concept.
Things are not always so #000000 and #FFFFFF. Sometimes, you need someone else's mojo to help push you to the next level. Hiring a professional sounds expensive until you've hired an amateur. Trust me.
SOcial media marketing
Let's be honest... 95% of people take care of their social media pages better than they take care of their own hygiene. Why not target them where they spend most of their time?
As a brand, you cannot be everything to everyone. If you decide to go north, you cannot go south at the same time. Strategy is a pattern in a stream of decisions and it must be a part of every well-informed business decision.
Products are made in a factory. Brands are made in the mind. Branding is what people say about you when you leave the room. It's not just a logo, a website or a business card. It's an experience.
WEB DESIGN & PROGRAMMING
Marketing is no longer about the stuff you make but the stories you tell. When you give your audience a call to action, where will they go? A website is the best tool to have in place if you want to stay relevant.
public speaking/leadership growth
Everyone has the potential to be a great leader. I believe in bringing this quality out in people who want to be or are in positions of leadership. Through behavioral mapping and transformation, system and strategy creation and implementation and change management, anyone can be groomed into an effective manager.
Working within the confines of the United States was not enough. I took on the challenge of branching out into international markets in 2016 and have worked on international projects including the world-renowned La Biennale di Venezia where I represented an AIA Firm of the Year in the state of Florida. I’ve also worked to bring international brands to the US market.
Despite being right-brained, I believe in systems. I specialize in franchise growth methodology. A franchise is a system in which you create to be replicated. From real estate, funding, legal, branding, execution and rollout, I can take your business from 0-60 in the most efficient and cost-effective ways.
Education • Architecture • Engineering • Food • Alcoholic Beverages • Tech and Software • Beauty • Pharmaceuticals • Retail/Wearables • Healthcare • Film and TV • Real Estate • Marketing • Social Media • Nonprofit • Banking
Enough small talk.
contact me, hire me or tell me your secrets.
Have your people contact my people and we can make magic happen.