Kristen Hogentogler
desaturateDeath_to_Stock_Equinox_15.jpg

KRISTEN HOGENTOGLER

about me.

 

Good design is a silent ambassador for your brand.

I am a forward-thinking multidisciplinary designer and marketer whose work is dedicated to the creation and upholding of modern, contemporary aesthetic. I rely on concept to fuel the integrity of design and appropriate ideas and simple forms into a cohesive entity. Design should never transcend concept, but rather couple it.

My strongest influences are conversations with others as well as the dichotomy of man vs design and the role it plays in man's life. A concept must be simple, and the tangible matter must be designed extraordinarily to fit the ordinary.

Services range from ideation, concept development, creative thinking to execution/roll-out, copywriting, brand strategy, positioning, maintenance, vision and purpose. My areas include but are not limited to digital, print, nontraditional and experiential. 

I studied at and graduated from Ringling College of Art and Design in Sarasota, FL where I majored in Advertising Design, specializing as an Art Director. During the day, I help make art, design and culture better. In the evening, I fancy myself a conscious-eating master chef, traveller and workout guru.

Résumé available upon request.

 

➤ LOCATION

Sarasota, Florida
USA

☎ CONTACT

kristenhogentogler@gmail.com
(239) 849-7471

 
 
 

Areas of Practice


Design and cONCEPT ideation

Good design is good business. Sure, it doesn't save the world, but it simplifies complications. It's where science and art break even. Practice safe design- always use a concept.

 

consulting

Things are not always so #000000 and #FFFFFF. Sometimes, you need someone else's mojo to help push you to the next level. Hiring a professional sounds expensive until you've hired an amateur.


SOcial media marketing

Let's be honest... 95% of people take care of their social media pages better than they take care of their own hygiene. Why not target them where they spend most of their time?

 

STRATEGY

As a brand, you cannot be everything to everyone. If you decide to go north, you cannot go south at the same time. Strategy is a pattern in a stream of decisions and it must be a part of every well-informed business decision.


BRANDING

Products are made in a factory. Brands are made in the mind. Branding is what people say about you when you leave the room. It's not just a logo, a website or a business card. It's an experience.

 

video production

Marketing is no longer about the stuff you make but the stories you tell. A minute of video is worth a million words. Video the king of the internet. Period.

 
DeathtoStock_Meticulous-019.jpg
We should use another font- something more fun like Comic Sans
— Said no one ever
 

 
 

Enough small talk.

contact me, hire me or tell me your secrets.

Have your people contact my people and we can make magic happen.

Name *
Name
 
DeathtoStock_Meticulous-097.jpg